REACHology(TM) is a term for which I have a trademark application with USPTO.gov. I have defined REACHology as the science and study of influential reach. As a doctoral candidate at Liberty University, influential reach is my research focus. This blog documents some of my research insights with implementable strategies.
Did you realize we measure mass metrics in grams and measure influence in INSTA grams?
— Trudy Beerman (@TrudyBeerman) January 7, 2023
Leaders and Influencers have insecurities and show up anyway. This is part one in a five-part series on some common insecurities that challenge leadership visibility that we must face and overcome to build our brands.