Meet Your Audience Where They Are. How to Be Digitally 'Omnipresent-ish'
#beseen #beinfluential #beontv
Hulu. Netflix. YOUR BRAND. Tubi. Peacock. We place your biz brand TV channel to show up alongside the big players creating a perception paradigm shift compared to just being on YouTube. We'll help you build trust with your audience and create a lasting impact that sets you apart from your competitors.
PSI TV realized that our TV guests were on media tours, hopping on many podcasts, and stopping in with us along that journey. Why? Our guests are working to build their reach, putting themselves in front of the audiences of these platforms. Guests of PSI TV are made to feel like a star as we deliver their content to our TV audience. In addition to TV, we syndicate our guest interviews to 13 platforms. We decided to take it up a notch. We decided to build the PSI TV presence on YouTube for you. Our most recent interview* with L. Todd Kelly was posted to YouTube on 3/8/23 and three days later has 1672 views.
Our immediate mission is to help US-based organizations increase their visibility by delivering their content to a TV audience. Despite the billions of videos on YouTube, only 9% of US businesses have a presence on YouTube, and even fewer have a presence on TV. While a TV audience is our primary concern, PSI TV is focused on influential reach. That vision caused us to embed our distraction-free TV content into mobile apps because that is the most trafficked way people consume content.
Consumers do business with those they know, like, and trust, and they make purchase decisions from their online research before choosing which of the many seller options to buy from. One of the biggest challenges of small businesses is building awareness of their existence and offers with their target audience. Social media options are helpful but tend to distract audiences from your content with other distractions, whereas TV and TV on a mobile app keep your prospects focused on your content.
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PSI TV (Profitable Social Influence TV) has a channel presence on Roku, Amazon, VIDAA TV, and Apple TV. This is also a sample of how your channel will appear if you choose to embed your TV channel on your website. Better yet, we build you a mobile App for the App stores that, for a single, simple ask - your prospect will have everything to connect with your brand distraction-free! No asking them to go to Facebook, then Twitter, then IG, then your website, blah blah blah! They are likely to mistype your URL and, if not, get distracted by the glitter of those platforms. Make one small ask of your prospect - download the app we build for you, and they can watch your shows, buy your products, and more. We are all on mobile devices, so your brand should be on the mobile home screen! Download the PSI TV mobile app
Our expertise is TV, but our mission is #influentialreach. So that you know - Trudy Beerman is pursuing her doctoral studies in strategic leadership because she knows that your solution is most effective when those who need it are aware it exists and can access it. So, in addition to our dominion in the TV space, the REACHology(TM) community is where Trudy will share her findings for her doctoral project on the matter of influential reach. Those who raised their hands to access a TV audience have this in common - we understand the value of expanded message reach delivered authoritatively. You are #mypeople. Let's take this relationship beyond a single TV interaction and build a network with other leaders with the goal of influential reach. Join the PSI TV Community - The REACHology Club.
Watch PSI TV Here, & on our Mobile App
No TV? No problem. We embedded our TV channel into our mobile app, and any mobile app we build for your brand.
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Be a Guest on PSI TV
Be a guest on PSI TV, or have us build you a Netflix-like TV channel for your brand. The goals of our interviews are: (1) identify the problem you solve and build urgency to solve it (2) warm the audience up to seeing you as the most qualified solution option (3) pitch your solution offer. For example, if you are an author, your solution might be to fill lives with vicarious adventure.
Explore this option for your Brand
Book a FREE exploratory chat to see if being on TV lines up with your Brand Vision
You know them because of TV. They will know you too for the same reason.
Because TV has long been an instant AUTHORITY BUILDER and mass information distributor in a way YouTube takes work to be.
About Us
Trudy Beerman has almost three decades of media experience. She had a message to share and wanted to take it to TV. Now, she helps you do the same.
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You are decisive. You already know how we can help you. You want to talk to us about a possible relationship, or you just need to follow up with us. Book your call here.
08-Jan-2023
Meet Your Audience Where They Are. How to Be Digitally 'Omnipresent-ish'
Life Surge was a traveling event that I attended when it came to my hometown in July of 2021. There were many influential speakers, and the speaker lineup included Tim Tebow. Another speaker on the list was completely unknown to me. Never heard of him before. I was standing next to him when people lined up to take a picture with him. He assumed that was why I was standing there. I did what any sane business builder would do - I took a picture with this man.
Later, as the program progressed, it was his turn to speak. I became a fan! That night and for several days after, I stalked him and watched every video, listened to every podcast, subscribed to his social media, and followed him as much as possible. $30,000 later, he became my business coach (FYI-I was a lower-level student of his coaching packages run up to $1M/year).
This process of following a leader is nothing new. Recent research by Think Google shared this phenomenon, and as a student of all things that affect influential reach, I am sharing this as I know those interested in being on TV have this same interest.
TVs are in most US homes. In fact, for the end of year sales, TVs are one of the top tech products sold.
