Our immediate mission is to help US-based organizations increase their visibility by delivering their content to a TV audience. Despite the billions of videos on YouTube, only 9% of US businesses have a presence on YouTube, and even fewer have a presence on TV. While a TV audience is our primary concern, PSI TV is focused on influential reach. That vision caused us to embed our distraction-free TV content into mobile apps because that is the most trafficked way people consume content.
Consumers do business with those they know, like, and trust, and they make purchase decisions from their online research before choosing which of the many seller options to buy from. One of the biggest challenges of small businesses is building awareness of their existence and offers with their target audience. Social media options are helpful but tend to distract audiences from your content with other distractions, whereas TV and TV on a mobile app keep your prospects focused on your content.
PSI TV (Profitable Social Influence TV) has a channel presence on Roku, Amazon, VIDAA TV, and Apple TV. This is also a sample of how your channel will appear if you choose to embed your TV channel on your website. Better yet, we build you a mobile App for the App stores that, for a single, simple ask - your prospect will have everything to connect with your brand distraction-free! No asking them to go to Facebook, then Twitter, then IG, then your website, blah blah blah! They are likely to mistype your URL and, if not, get distracted by the glitter of those platforms. Make one small ask of your prospect - download the app we build for you, and they can watch your shows, buy your products, and more. We are all on mobile devices, so your brand should be on the mobile home screen! Download the PSI TV mobile app
Our expertise is TV, but our mission is #influentialreach. So that you know - Trudy Beerman is pursuing her doctoral studies in strategic leadership because she knows that your solution is most effective when those who need it are aware it exists and can access it. So, in addition to our dominion in the TV space, the REACHology(TM) community is where Trudy will share her findings for her doctoral project on the matter of influential reach. Those who raised their hands to access a TV audience have this in common - we understand the value of expanded message reach delivered authoritatively. You are #mypeople. Let's take this relationship beyond a single TV interaction and build a network with other leaders with the goal of influential reach. Join the PSI TV Community - The REACHology Club.
Be a Guest on PSI TV
Be a guest on PSI TV, or have us build you a Netflix-like TV channel for your brand. The goals of our interviews are: (1) identify the problem you solve and build urgency to solve it (2) warm the audience up to seeing you as the most qualified solution option (3) pitch your solution offer. For example, if you are an author, your solution might be to fill lives with vicarious adventure.
Trudy Beerman has almost three decades of media experience. She had a message to share and wanted to take it to TV. Now, she helps you do the same.
Comedy Increases Influence
Stiff, boring presentations - no matter how educational and urgent - will create a disconnect from the intended audience. You may notice a data analysis called a bounce rate if your message is via video. The bounce rate is how fast an audience leaves your content; funny content is the most consumed. PSI TV may be a TV Agency, but we see our business as developing influential reach - for our brand and yours.
We are hoping for the characteristics of humor to be learnable because none of us here at Influence Media PSI TV were born with the comedy gene.